Deutsch Family Wine & Spirits
A luxury onsite gifting experience attendees are still talking about.
We delivered a fully customized onsite luxury sunglass gifting activation featuring premium designer brands, personalized frame styling, and white-glove concierge service for attendees throughout the event. To elevate the experience even further, we brought an onsite optometrist who enabled guests to seamlessly convert their selections into prescription eyewear with real-time prescription support and ordering.
"96 Shades was an absolute standout as our gifting partner this year—truly elevating the entire incentive experience from start to finish.
From the moment they arrived on-site, their team delivered a level of service that can only be described as white glove—literally. Every team member was polished, professionally dressed, and incredibly friendly, creating an approachable yet premium experience for our attendees. They didn’t just “staff” the gifting experience; they curated it, making each person feel cared for and valued.
They also brought an unbelievable assortment of high-end designer sunglasses, giving attendees access to a wide range of premium styles and brands. The selection alone made the experience feel elevated and indulgent.
What really set 96 Shades apart, though, was their secret weapon: bringing an optometrist on-site. This transformed the experience from simple gifting into something truly personalized and practical. Attendees weren’t just choosing sunglasses; they could turn their selection into prescription eyewear on the spot.
And they took it even further: if an attendee didn’t have their prescription on hand, the onsite doctor would personally call their provider to retrieve it. All the attendees needed to do was provide a phone number. That level of seamless, above-and-beyond service removed every barrier and made participation effortless.
This was truly beyond one-stop shopping; it was thoughtful, innovative, and flawlessly executed. 96 Shades didn’t just deliver a gift; they delivered an experience our attendees are still talking about. We would absolutely partner with them again."