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questions answered!
We’ve been helping people find the perfect pair for 17 years. Here are the most common gifting questions we get (and the answers you need).
FAQs
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Yes — we are an authorized retailer for the world’s top eyewear brands. Every pair is 100% genuine and comes with manufacturer warranties.
It’s our guarantee that your recipient find the perfect pair. Try any style for 30 days — if it’s not right, we’ll cover the exchange until you do.
The answer is never “no”. If we can meet your needs tomorrow, we will. If we can personalize a single gift, we will. Let’s start by learning about your goals, your budget, and your timeline and we will do everything we can to be the gifting partner you need.
We’ll work with you to create an entirely unique collection of 15-30 different styles and a total gifting package that fits your budget.
All gifting invoices can either be paid online via PayPal or paid by mail via check. VIP Boxes can be individually customized and ordered through our website.
Simply CLICK HERE to book a consultation with a Shades Gifting Specialist and we'll reach out right away to get the process started!
All of our fitting services are included in the cost of the sunglasses. You pay for the gift and we’ll do the rest. Hosts are responsible to cover or reimburse for travel, shipping, and accommodation costs.
With our Onsite Gifting Experiences, you can create your own custom collection of sunglasses from our world-class assortment of name brand frames. Our team of professional sunglass experts, with decades of combined experience, will bring this collection anywhere in the world and offer your guests a white-glove fitting experience they will never forget. This includes a professional fitting as well as live frame adjustments to ensure a perfect fit
We offer concierge gifting solutions from the ground up. This includes customized branding, unique accessories, personalized monograming, personalized messages, delivery, VIP support, and more. Our goal is to create the gifting solution you need to maximize your impact. Tell us about your goals and we’ll work with you to build a personalized, luxury gift that meets them.
We work across corporate events, incentive trips, conferences, trade shows, retreats, client appreciation events, and private VIP gatherings. Our gifting experiences scale seamlessly from intimate groups to large, multi-day events.
We accommodate a wide range of group sizes, from small VIP groups to large-scale events with hundreds or thousands of guests. Final recommendations are based on event format, timing, and desired experience.
Yes. We offer customizable options including branded packaging, cleaning cloths, VIP boxs, Metal VIP redemption cards, co-branded inserts, and tailored messaging cards to align with your brand or event theme.
Absolutely. We regularly support international events and multi-location programs, offering global shipping and region-specific fulfillment to ensure a consistent experience worldwide.
Our team staffs events at no additional cost. Our white-glove specialists handle fittings, styling, and guest support to ensure a seamless, elevated experience. All we ask if for hotel accommodations on-site.
We offer a wide range of premium and luxury sunglass brands, including Ray-Ban, Costa, Maui Jim, Gucci, Prada, Oakley, Persol, Oliver Peoples, Versace, and more. Brand selection is curated to fit your audience, event style, and goals.
Most gifting programs focus on a single brand. Ninety Six Shades offers a curated selection of in-style sunglasses across multiple premium brands, paired with a white-glove luxury experience. Guests have the freedom to choose their perfect pair—creating a more personal, memorable gift.
When your recipients receive a Shades VIP Box, it includes a branded redemption card with a unique code. They visit our online store, enter their code, and choose from the designer sunglasses included in their tier — Red, Gold, or Black. Their selection ships directly to them, and virtual fitting experts are available to help find the right pair.
With our Perfect Pair Program, unlimited exchanges with free shipping are included so every VIP ends up with shades they truly love. Learn more on our VIP Gifting Boxes page.
Redemption codes remain active for life from the date of issuance — plenty of flexibility so your VIPs never feel rushed. Whether they redeem right away or take their time, the experience is the same: easy online selection, expert support, and free shipping to their door.
Each tier unlocks a different level of access to our designer sunglass collection:
VIP Red — A curated selection of premium brands, a polished and crowd-pleasing gift.
VIP Gold — A broader mix of premium and designer options.
VIP Black — Our most exclusive tier, with access to 1,000+ styles from brands like Gucci, Prada, and Oliver Peoples.
Not sure which tier fits your group? Compare all three tiers here.
Yes — VIP Boxes ship nationwide and we support international fulfillment for multi-location or global incentive programs. Each box arrives ready to impress, with your branding and personalized note card intact.
This makes the VIP Box ideal for President's Club programs, global sales kickoffs, and distributed executive teams. See our VIP Gifting Boxes page for full details.
Our on-site experience is a natural fit for:
- Incentive trips and President's Club retreats
- Sales kickoffs and conferences
- Golf tournaments and casino VIP nights
- Trade shows and executive appreciation events
Any event where creating a genuine wow moment matters — we're built for it.
Visit our On-Site Gifting page to see how it works and browse real event photos.
Our setup is flexible and scales to your venue. A standard activation typically requires a footprint of about 10x10 feet, though we can work within tighter spaces or expand for larger events with multiple display stations.
We coordinate with your venue and event team in advance to make setup completely seamless. Learn more about how our on-site experience works.
Absolutely. We offer fully branded display setups, custom signage, branded packaging, co-branded cleaning cloths, and personalized note cards. The entire activation can be designed to feel like a seamless extension of your brand — whether that's a subtle logo placement or a fully immersive branded environment.
We also offer this same level of customization for VIP Boxes.
Yes. Pricing scales favorably with volume, and we'll build a package that works within your budget regardless of group size. We work with events ranging from intimate VIP groups of 10 to multi-thousand-person programs for major conferences and global incentive trips.
We don't have a hard minimum, but our experiences are best suited for groups of 10 or more. For smaller VIP groups or one-off executive gifts, our VIP Box program is often the perfect fit — fully branded, easily shipped, and available in any quantity.
Premium sunglasses have become one of the most coveted gifts for corporate incentive trips and President's Club programs. Unlike branded apparel or standard swag, designer sunglasses from brands like Ray-Ban, Maui Jim, Oakley, and Gucci are gifts people actually use — and they carry a lasting association with the experience.
Ninety Six Shades offers both on-site gifting activations and VIP Gift Boxes designed specifically for incentive travel programs. Contact us to discuss your program.
Without a doubt — golf tournaments are one of our most popular event types. Sunglasses are a natural fit for the course, and an on-site fitting experience adds a premium touch that sets your tournament apart from the rest.
We can set up at the clubhouse, on the course, or at a post-round reception.
Get in touch to plan your golf tournament gifting experience.
Yes, and we love it. We're a trusted partner for event management firms, incentive houses, and corporate travel companies. If you're sourcing gifting vendors for a client program, we can provide references, custom proposals, and flexible terms to fit your agency process.
Yes — that's the whole point. Our on-site experience is built around a white-glove, in-person fitting where every guest tries on multiple styles with one-on-one guidance from our sunglass specialists.
We bring a curated collection of 15–30 styles to your event, handle live frame adjustments for a perfect fit, and make sure every guest leaves thrilled with their pair.
No problem — that's exactly what our Perfect Pair Program is for. Every recipient has 30 days to try their sunglasses, and if it's not the right fit, we'll cover the exchange until they find a pair they truly love. Free shipping both ways, no hassle.
It's our guarantee that every gift lands perfectly.
Every Shades VIP Box is built to impress the moment it's opened. It includes:
- A branded gift box
- A personalized note card with your messaging
- A metal VIP redemption card
- A sunglass case and cleaning cloth
Custom packaging colors, engraving, and co-branded inserts are available. It's a complete premium gifting experience, not just a product. See the full VIP Box experience here.
Absolutely. Our On-Site Gifting page features real photos from a wide range of corporate events — from beachside incentive trips to downtown sales kickoffs and golf tournament activations. You'll get a genuine sense of how the experience looks and feels for your guests.
The easiest way is to fill out our contact form and one of our gifting specialists will reach out quickly to learn about your event, group size, budget, and goals. From there we'll put together a custom proposal — usually within 24–48 hours. No obligation and no cookie-cutter packages.
We understand that plans change — it comes with the territory of event planning. If your event is postponed, we'll work with you to reschedule at no additional cost. For cancellations, our policy depends on timing and whether custom branding or product has already been produced. The earlier you let us know, the more flexibility we have.
Reach out to your gifting specialist and we'll figure out the best path forward together.
Setup typically takes 60–90 minutes depending on the size of the display and any custom branding elements. Teardown is usually faster — around 30–45 minutes. Our team arrives early and handles everything so your event schedule stays on track.
We coordinate timing directly with your venue and event team in advance to make sure there are zero surprises.
A single gifting station with our sunglass specialists can comfortably serve 50–100 guests per hour, depending on how much time each guest wants to spend browsing and trying on styles. For larger events, we add additional stations and specialists to match your guest count and keep the flow moving.
We've scaled activations for 500+ guests with virtually no wait times by designing multi-station layouts tailored to the venue.
Absolutely — and some of our best activations have been in exactly those kinds of settings. Beachside incentive trips, rooftop receptions, poolside parties, yacht events — we've done them all.
Our setup is self-contained and adaptable to virtually any environment. We just need a flat surface for the display and enough space for guests to browse comfortably. If you've got a creative venue in mind, we'll make it work.
Yes — and honestly, the surprise factor is one of the best parts. Many of our clients choose to reveal the activation as an unexpected moment during the event, and the reaction is always incredible.
We'll coordinate discreet setup timing with your event team so the display appears exactly when you want it to. Whether it's a grand reveal after dinner or a hidden lounge guests discover during a reception, we know how to make the moment land.
Our standard setup doesn't require any power — it's entirely self-contained. If your event includes custom lighting, digital signage, or branded video elements as part of the activation, we may need a nearby outlet.
We'll confirm all requirements during the planning process so there are never any last-minute asks from your venue team.
Any sunglasses that aren't selected during the event go back with our team — you're never stuck with leftover product. You only pay for the sunglasses your guests actually choose.
This is one of the key advantages of our model: zero waste, zero risk, and no storage headaches on your end.
Yes — and we have experience supporting clients in industries with strict gifting policies. Because our pricing is transparent and per-unit, it's easy to stay within dollar thresholds set by compliance teams.
We can provide detailed documentation including itemized invoices and fair market value per gift to satisfy internal audits and industry regulations like the Sunshine Act. If your industry has specific limits, let us know and we'll design a program that fits within them.
Learn more about our approach to pharma and healthcare events.
More than most alternatives, yes. Designer sunglasses are built to last years — not get thrown away after one event. Unlike single-use promotional items, branded stress balls, or disposable swag bags, a quality pair of sunglasses becomes part of someone's daily life.
That longevity means fewer resources consumed and far less waste per impression. Our model also eliminates overproduction risk: at on-site events, unused inventory goes back with our team rather than ending up in a landfill.
Yes — and many of our best client relationships are built on recurring programs. Whether you need quarterly activations for different regional teams, an annual President's Club experience, or a year-round VIP Box program for client closings and employee milestones, we'll build a custom cadence that fits your calendar and budget.
Multi-event clients benefit from streamlined logistics, consistent branding, and preferential scheduling. Contact us to design your annual program.
There are several ways to track impact, depending on your goals. For client-facing events, measure referral rates, repeat business, and Net Promoter Score shifts in the months following the activation. For internal events like sales kickoffs, track engagement survey scores, post-event energy metrics, and retention rates.
You can also look at cost-per-impression: a pair of designer sunglasses worn regularly generates hundreds of brand impressions over its lifetime at a fraction of the cost of digital advertising. Read our deep dive on the cost-per-impression math.
We're happy to help you build a measurement framework that makes the impact visible to your leadership team.
We can often accommodate tighter timelines than you'd expect. While 4–6 weeks is ideal for custom branding and collection curation, we've successfully executed activations and VIP Box shipments on much shorter notice.
If you're working against a deadline, reach out immediately — we'll tell you exactly what's possible for your date and work to make it happen.
Definitely. Guests naturally want to snap photos when they're trying on designer sunglasses — it's one of the most shareable moments at any event. We can enhance that with branded backdrops, custom hashtag signage, and photo-ready display setups designed to look great on camera.
Many of our clients see organic social media buzz from guests posting their new sunglasses without any prompting at all. If you want to build social sharing into the experience, we'll design the activation with that in mind.
Absolutely — and it's one of the fastest-growing use cases we see. VIP Gift Boxes are perfect for marking work anniversaries, welcoming new hires, celebrating promotions, or recognizing top performers.
They ship directly to the employee with a personalized note from leadership, and the experience of choosing your own pair of designer sunglasses feels far more personal than a generic gift card or branded merch drop. Contact us to set up a recurring employee recognition program.
Gift cards are convenient, but they're also impersonal and forgettable. Studies consistently show that a large percentage of gift cards go unredeemed or partially used — which means your investment evaporates.
Designer sunglasses, on the other hand, are tangible, personal, and used daily. They carry a perceived value far above their cost, create genuine emotional response at the moment of gifting, and generate ongoing brand impressions every time they're worn.
The choice comes down to whether you want your gift to feel like a transaction or an experience. Read our full comparison of sunglass gifting vs. gift cards.
Real Reviews
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