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17 Years in business

Premium Sunglass Gifting for Golf Events

There's no better setting for designer sunglasses than a golf course. Your guests are outdoors for hours, squinting into the sun, and most of them already love a great pair of shades. A sunglass fitting at your tournament isn't just a gift — it's the one thing they'll use before they even leave the event. From charity pro-ams to member-guest weekends, give your players something they'll reach for every round after.

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Designer sunglass gifting activation at a golf tournament near the clubhouse

How It Works

Designed for tournament directors, club event coordinators, and corporate outing planners who want a tee gift program that players genuinely look forward to.

Tell Us About Your Tournament

Share your event format — scramble, best ball, pro-am, member-guest — along with headcount, budget, and venue. We'll recommend frame collections built for outdoor play (polarized lenses, sport-performance fits, lifestyle options) and propose a setup location that fits your tournament flow.

We Curate the Collection

Our team selects 15–30 designer frames from brands like Maui Jim, Oakley, Costa, Ray-Ban, and more — specifically chosen for outdoor wear on the course. The collection balances sport-performance frames for players who want wraparound polarized lenses with lifestyle options for guests who want something they'll wear off the course too.

We Set Up at Your Course

Our team arrives with a branded display and professional sunglass specialists. We set up wherever fits your flow — registration, the practice green, the clubhouse veranda, or the 19th hole. Guests cycle through at their own pace for a personal fitting with frame adjustments, lens recommendations, and style guidance.

The Gift That Plays Every Round After

Sunglasses are one of the only gifts that get used during the event itself — and every round after. Every time a player puts on their pair, they remember your tournament, your club, or your company. That sustained daily impression drives tournament loyalty, repeat registrations, and word-of-mouth in a way that a logoed golf towel or sleeve of balls never will.

Common Use Cases

Golf is the single best setting for sunglass gifting — your guests are outdoors for 4+ hours, they need eye protection, and most golfers already appreciate a great pair of shades. Here's how smart tournament organizers use it.

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Charity Tournaments & Pro-Ams

Your charity tournament runs on registrations and sponsorship dollars. A sunglass activation supports both. Players come back because the gift feels premium — not another logoed golf towel. Sponsors love it because the activation becomes sponsorable real estate: title sponsors on the display and packaging, supporting sponsors on cleaning cloths and insert cards. Set up near the 18th hole or awards dinner, let every player pick from Maui Jim, Oakley, and Costa, and watch registrations climb.

Member-Guest & Invitational Events

The member-guest is your club's flagship social event — the one that defines your reputation. The tee gift sets the tone. When guests walk up to a curated display of designer sunglasses and get a personal fitting with polarized lenses built for the course, it becomes the thing they tell their home clubs about and the reason members bring a different guest each year. For annual invitationals, we rotate the collection each year so returning players always have something new.

Corporate Golf Outings

Your corporate outing is a relationship-building event disguised as a round of golf. The gift should build relationships too. Set up a sunglass activation at registration or the cocktail hour and let clients browse 200+ designer frames while your team works the room. The fitting creates natural one-on-one conversation time that's hard to manufacture at a dinner table. Clients walk away with a $200+ gift they'll wear every weekend — that's the kind of impression that influences the next RFP.

Our Onsite Experiences in Action

From beachside incentive trips to downtown sales kickoffs, see how we transform corporate events into unforgettable brand activation moments. Real events, real guests, real excitement.

Some Of The
Brands We Carry

We offer the world's most sought-after luxury eyewear brands - from classic icons like Ray-Ban and Oakley to high-fashion houses like Prada, Gucci, and Versace. As authorized retailers with 17 years of expertise, we provide access to 1,000+ designer frames, ensuring every guest finds a style they'll love and actually wear.

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FAQs

Here are some common questions about our services and how we can assist you.

Where do you set up at a golf course?

We're flexible and work with your tournament flow. The most popular spots are near registration, inside the clubhouse during a pre-round breakfast or post-round awards dinner, on the practice green, or at the 19th hole during cocktails. We typically need about 10x10 feet and can work indoors or outdoors. Many tournaments have us set up in two locations: a quick browse at registration, then the full fitting experience during cocktail hour.

Are polarized and performance lenses included?

Yes — it's one of the biggest reasons golf tournaments choose us. Our collections always include polarized and performance options from Maui Jim, Oakley, and Costa. Maui Jim's PolarizedPlus2 lenses cut glare on water and manicured grass. Oakley Prizm lenses enhance contrast for sport performance. Costa's 580 lenses are built for glare-heavy outdoor environments. Guests choose between sport-performance wraparounds and lifestyle frames depending on their preference.

What's the typical budget per golfer?

Most tournaments budget $150–$350 per player. At $150, guests choose from Ray-Ban and Costa in standard packaging. At $250, you're adding Maui Jim and Oakley with custom-branded packaging. At $350+, the full designer collection opens up. Volume pricing is available for 100+ players, and sponsorship integrations can offset costs significantly.

Still have questions?

We're here to help you with any inquiries.

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Ready to Elevate Your Next Golf Event?

Whether it's a charity pro-am, member-guest, or corporate outing — tell us about your tournament and we'll build a custom gifting proposal in 24 hours.

Request a Proposal

Real Reviews

Click the link below to check out our Trust Pilot reviews! 4.7/5 Stars!

View Case Studies Leave a Review

Infinix Global

“Ninety Six Shades made our sunglass gifting experience seamless. Professional, communicative, and attentive to every guest, they delivered flawlessly…”

Sasha Yeager

Senior Meeting Manager

Hilton

“Working with the 96 Shades team was an absolute pleasure from start to finish. The entire process was smooth and professional…”

Todd Steinberg

Director of Sales, Worldwide Accounts

Live Nation Premium

“We had a fantastic experience working with Ninety Six Shades for a recent client gifting initiative. Their professionalism and service made the process seamless…”

Tonya Sharpe

Vice President, National Sales

Dairy Farmers of America

“Their professionalism and attention to detail consistently elevate our events. Guests frequently comment that the sunglasses are the best corporate gift they’ve ever received…”

Michele Kammerer

Senior Manager of Events

CDK Global

“Unparalleled customer service. Our tradeshow activation was insanely successful, and the onsite management made it effortless…”

Abbie Barnett

Meeting and Event Manager

ReSound GN

“96 Shades was amazing to work with for our customer event. Quick turnaround, quality products — highly recommend…”

Theresa Smith

Event Specialist

Nonprofit Organization

"Ninety Six Shades provided an exceptional gifting experience for our donor event. They were professional, incredibly easy to work with, and offered great value for the quality delivered..."

Ellie Tradup

Sr. Event Manager

Deutsch Family Wine & Spirits

"96 Shades was an absolute standout as our gifting partner this year—truly elevating the entire incentive experience from start to finish."

Linda Meunier

Sr. Event Planner

Fidelity National Financial

"We hired 96 Shades for a corporate event celebrating our top sales performers, and the experience exceeded every expectation."

Kimberly Comet

Assistant VP, Marketing